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Genesis x Incari – Visionary Design Meets Advanced Technology

Using Incari Studio as an HMI development platform, innovative design concepts can be tested from the outset and multimodal interactions simulated in realistic usage scenarios. Design elements such as sound, haptics, or lighting effects become tangible from the very beginning of the development cycle.This allows teams to identify early on what’s technically feasible and where adjustments are needed. Designers and engineers work together in Incari Studio from day one, rather than following a sequential process. The result: a significantly accelerated prototyping workflow.

Bringing the AVIERA EV8 Spyder to Life:
A New Level of Immersive Product Development

Genesis Design Studios has created an aesthetic, forward-looking showcar with the AVIERA EV8 Spyder, merging visionary automotive design with a digital user experience. Using Incari Studio, the HMI for the cockpit was developed and made fully interactive within a virtual 3D environment.

Thanks to Incari’s native integration with Autodesk VRED, the AVIERA can now be experienced in a realistic 3D environment. Combined with tools like the Apple Vision Pro, users can explore the vehicle in real time and interact with key features like seat adjustments, lighting controls, and media playback.

The prototyping process is further enhanced by the new WebAssembly Player introduced in Incari Studio 2025.1. This allows interactive prototypes to be tested and shared directly in any modern browser, without the need for installation. It enables faster feedback cycles and makes it easier for all stakeholders to get involved, a real advantage for anyone looking to turn ideas into reality quickly and efficiently.

Live Demo of the AVIERA at the DVN Interior Workshop in Turin

The tangible connection between design and technology was showcased at the 10th DVN Interior Workshop in Turin (January 14–15, 2026). Together with Autodesk and Innoactive, the AVIERA EV8 Spyder was presented live in Autodesk VRED, including a real-time experience on the Apple Vision Pro.

As demonstrated in the FORVIA project in 2025, Incari once again shows what modern HMI prototyping in the automotive industry can look like: collaborative, fast, and above all – truly experiential.

Genesis Design is an owner-managed, independent, full-service design studio based in Munich.
The studio seamlessly combines strategic brand and product consulting with creative design excellence and end-to-end product development.

Its core competence lies in creating distinctive brand, design, and product solutions across holistic mobility, lifestyle, and consumer products. With more than 20 years of experience in the automotive and consumer goods industries, Genesis Design translates complex customer needs into meaningful, market-ready, and successful products.

Genesis Design Studios looks forward to strengthening your brand, elevating your products, and creating experiences that truly make your heart beat faster.